Edison, New Jersey — When Celine Orlando, the city’s newest entertainment venue, was being built, they knew they could rely on local industry pro, Kevin Clouden, GC Pro’s Business Development Manager to procure a reputable sound system. Clouden has been a top seller of pro audio gear in South Florida for the past several years. Celine’s owners knew Clouden’s expertise would steer them in the right direction—sonically speaking.
Boasting a capacity of nearly 1,000 occupants, Celine Orlando is a multi-faceted entertainment space that hosts live music, corporate events, and private parties. It was created to fill the need for a centrally located, high-end entertainment complex.
Celine Orlando hosts five different spaces: a Speakeasy that takes guests back to the prohibition era, complete with antique furniture, elaborate drink menus, and an attention to detail that separates it from the rest of the venue; the Mezzanine is an elevated viewing area overlooking the main stage of the venue, offering guests the “next level” experience, with a full view of the stage, a private bar and VIP concierge service; the Rooftop Lounge is for hosting smaller events and overlooks the heart of downtown; the Sports Club at Celine is where guests can watch their favorite sporting events and features an additional area to relax and socialize; lastly, the Ballroom features an elevated state-of-the-art stage design, complete with a LED wall, lighting rigs and a top-of- the-line, RCF line array system and subwoofers.
Though the building that houses Celine used to be a nightclub, it was gutted as part of its transformation, and there were initially many options on the table for sound reinforcement. “They were looking to bring in very popular EDM [Electronic Dance Music] DJs,” recalls Clouden. “The who's who of artists that have performed at Celine recently is astounding. Because of the level of talent that they wanted to bring into that venue, everything needed to be high quality and user-friendly, from a tech/spec point of view,” says Clouden. Performers thus far have included DJs Will Clarke, Noizu, Cocodrills and more, and celebrities like basketball legend Shaquille O’Neal, frequent the club.
Celine Orlando is only one of several concepts this particular entertainment group owns, and it would be the first club introduce the RCF sound to the area. “Of course, price point, no matter how much an organization has to spend, is always under scrutiny, and RCF generally excels in this area,” attests Clouden. “Having put RCF gear up against other major brands, I would venture to say that we do quite well. So, when you think of the production companies that are spending six figures on solutions, I don’t know of anyone who speaks poorly of RCF, not one. The HDL Series is something that you can propose in a way that somebody can afford,” said Clouden. With the help of RCF Sales Manager Justin Brock, Clouden was able to convince ownership that the RCF HDL system would be the right fit. “To be quite honest, I told them if they didn't like it, I'd send it back. But I knew that wouldn’t happen [laughs].”
"The HDL Series is something that you can propose in a way that somebody can afford”